The injunction to be unselfish refers only to one sense of self. I certainly know what it’s like to be preoccupied and uncaring, yet i am also conscious of a deep desire to treat others feelings as my own. Each of us is selfish in the sense that we are always doing what some part of us wants. Generosity feels at least as rewarding as greed. Selfishness is neither good or bad – it depends on the way we are selfish as to whether it nourishes or injures.